Sourcing from India: 8 Real Challenges (and How to Overcome Them)
- Puneet Thadani
- May 18
- 4 min read

India is rapidly gaining traction as a sourcing destination for companies across North America. From packaging to precision parts, more businesses are turning to India for its competitive pricing, skilled manufacturing base, and material diversity.
But like any growing market, India has its own sourcing dynamics — and if not handled carefully, they can lead to delays, confusion, or loss of trust.
At Honest Procurement, we act as a bridge between Indian suppliers and North American buyers — helping businesses overcome these hurdles with clarity, transparency, and local know-how.
Here are the 8 most common challenges buyers face when sourcing from India — and how to handle them like a pro.
1. Communication Gaps
While English is widely spoken in India, communication is often indirect and context-driven. Misunderstandings are common — not because of language, but because of differing business styles.
You might hear “yes” when the answer is really “no” or “not sure.” Or you might not receive the details you expect in an update unless you ask very specifically.
How to overcome it:
Share instructions in bullet form with exact specs
Confirm details in writing
Ask clarifying questions
Work with a local partner (like Honest Procurement) who can interpret tone and intent
2. Fluid Timelines
Indian factories often work with fluid deadlines — what’s promised as “10 days” can stretch to 15 if not followed up regularly. That’s not unreliability; it’s just how local business culture operates.
Suppliers may prioritize larger or long-term clients unless timelines are monitored closely.
How to overcome it:
Build time buffers into your sourcing schedule
Get sample and production timelines in writing
Follow up consistently (or have a local partner do it)
Avoid tight launch windows for first-time orders
3. Varying Quality Standards
India produces exceptional quality — but consistency can vary. Two shipments from the same vendor may look different if quality checks aren’t standardized.
This is especially true in categories like textiles, glassware, rubber parts, or eco-packaging — where small changes in input materials can affect output.
How to overcome it:
Always approve a sample before production
Provide detailed visual or physical reference materials
Ask for photos or videos of production in progress
Consider light-touch QC services or third-party inspections
At Honest Procurement, we help manage this process — reviewing samples, requesting production updates, and flagging inconsistencies early.
4. Minimum Order Quantities (MOQ) That Don’t Fit
Many Indian suppliers set high MOQs based on machinery or raw material batch sizes. For small or growing brands, this can be a barrier.
For example, a supplier may only accept orders of 10,000 units of laminated pouches or require 1,000 kg minimums for herbal extracts.
How to overcome it:
Clarify MOQs upfront before sampling
Negotiate based on combined SKUs or shared runs
Work with smaller factories that suit your size
Use procurement partners who understand where to look
5. Payment Terms & Trust Gaps
Advance payment is common — especially for first-time orders. But this can make North American buyers nervous, especially when vetting suppliers remotely.
Without proper verification, you risk paying before quality or timelines are guaranteed.
How to overcome it:
Start with small trial orders to build trust
Negotiate part-payment terms after the first deal
Use third-party escrow if needed
Only work with vetted and verified suppliers
Honest Procurement helps filter out vendors that don’t match your standards, ensuring you only deal with serious, export-ready manufacturers.
6. Price Negotiation Can Backfire
In India, negotiation is expected — but over-negotiation can hurt relationships or lead to corner-cutting on quality.
Some buyers unknowingly push prices below sustainable levels. The result? Compromised materials, delayed timelines, or vendors quietly backing out.
How to overcome it:
Benchmark prices across 2–3 vendors
Negotiate respectfully, with realistic targets
Focus on value and terms — not just cost
Let a local partner manage sensitive negotiation dynamics
India’s business culture values relationships — and strong partnerships often deliver better pricing long-term than hardline tactics.
7. Documentation and Process Gaps
Unlike the rigid, process-driven systems of North American suppliers, Indian factories may operate with more informal workflows — especially smaller units.
This can result in:
Lack of structured invoices or QC checklists
Informal WhatsApp updates instead of documentation
Missed small specs or packaging instructions
How to overcome it:
Provide a clear, checklist-style PO
Include documentation requirements upfront
Have someone double-check before dispatch
Maintain written records of all communication
Honest Procurement simplifies this for clients by translating expectations into supplier-friendly briefs — and keeping both sides aligned.
8. Unpredictable Logistics (if unmanaged)
While India’s ports and logistics systems have modernized, issues still arise: sudden holidays, monsoon delays, or inland transport bottlenecks.
Without someone tracking shipments, a week-long delay can pass before you even hear about it.
How to overcome it:
Use experienced freight forwarders with India routes
Plan shipments around known high-traffic periods
Build slack into your planning
Have a local contact who can chase and escalate quickly
Note: At this time, Honest Procurement does not directly manage logistics but we can coordinate with your shipping partner or help troubleshoot issues on the supplier side.
The Honest Procurement Advantage
Navigating the Indian sourcing landscape takes local knowledge and international perspective — and that's exactly what Honest Procurement brings to the table.
With a decade of working with Indian manufacturers — and business experience in North America — our team understands both sides. We’re not a middleman. We’re your on-ground partner, helping you:
Find reliable suppliers
Compare pricing
Negotiate clearly
Coordinate samples
Vet quality and avoid red flags
Whether you're sourcing packaging, raw materials, machine parts, or textiles — we help you move faster, with less risk.
Visit honestprocurement.com to learn more or get in touch.
Final Thoughts
India offers enormous sourcing potential in 2025 — but it’s not without friction. By understanding the challenges and approaching them with clarity, you can tap into one of the world’s most dynamic supply networks.
Start smart. Plan for the nuances. And if you need a hand, Honest Procurement is here to help.
Keywords: Sourcing from India, challenges with Indian suppliers, India procurement risks, global sourcing 2025
GEO Tags: USA, Canada, India
Target: Procurement managers, supply chain leads, operations directors in North America sourcing from India
Internal link: honestprocurement.com
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